2101, 2016

Rethinking the value of social media

By |January 21, 2016|Categories: Business Value|Tags: , , , , , , , , , |

A lot of businesses are still mystified as how to measure just what kind of value they are truly getting from social media. Because it is a medium that is still evolving, it can be hard to understand just what works and what doesn’t when it comes to social media [...]

2512, 2015

How big data can increase your profit

By |December 25, 2015|Categories: Business Value|Tags: , , , , , , , |

One of the biggest, buzziest phrases making the rounds in corporate circles at the moment is “big data”. But what does big data actually mean? What is it and, more importantly, what can it do for your business or organization? The good news is that it’s not just another tired [...]

2312, 2015

How data adds value to your business

By |December 23, 2015|Categories: Business Value|Tags: , , , , , , , |

We all know that data is valuable. After all, the more we know about the inner workings of our business and how our customers behave, the better. But knowing that data is crucial in helping to move your organization forward, and knowing exactly how to use that information to do [...]

2311, 2015

Adding value to your company’s blog

By |November 23, 2015|Categories: Business Value|Tags: , , , , , , , , , |

Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites. And that’s [...]

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