3107, 2019

How to improve your online presence

By |July 31, 2019|Categories: Social Media|Tags: , , , , , , , , |

The 21st century has ushered in a lot of technological advances and has given businesses new ways to reach customers. Using numerous platforms and tools, buyers can now interact with different companies and their products. To make a positive impression online, be sure to do these. Be seen on search [...]

810, 2018

Don’t let negative reviews ruin your brand

By |October 8, 2018|Categories: Social Media|Tags: , , , , , , , |

Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand's online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here's the best strategy. Don’t engage site or users directly Don't [...]

1311, 2017

Google reviews: how to make them count

By |November 13, 2017|Categories: Social Media|Tags: , , , , , , , , |

Google has recently modified their search results to display ratings from review sites like Facebook and Yelp. While this may seem like a small change, it has actually made reviews more important than ever in terms of SEO. With the following tips, your company can shine in the Google search [...]

3006, 2016

The benefits of Instagram for your company

By |June 30, 2016|Categories: Business|Tags: , , , , , , , , , , , |

Out of all the numerous social media platforms, Instagram is playing in the big leagues with over 400 million active users. But since most companies are acquainted with Facebook and Twitter, Instagram has essentially been overlooked as a marketing tool. The challenge isn’t posting a picture, but attempting to drive [...]

2106, 2016

10 tools for efficient reputation marketing

By |June 21, 2016|Categories: Social Media|Tags: , , , , , , |

In today’s modern age, the speed in which your reputation can change almost as fast as the speed of light. For example, your reputation might be stellar one day and completely flop the next - meaning that striking a balance isn’t no walk in the park. In order your business [...]

1702, 2016

4 ways to manage your online image

By |February 17, 2016|Categories: Social Media|Tags: , , , , , , , , |

Not only has the 21st Century brought about vast technological advances, it has also enabled new ways for businesses to get their brand messages out to customers and unearthed a new-found necessity: online reputation management. With a multitude of platforms and tools out there, it has never been easier for [...]

1202, 2016

How to use LinkedIn to create business value

By |February 12, 2016|Categories: Business|Tags: , , , , , , , , |

LinkedIn is a highly useful site, but many small businesses simply don't make the most of it. The problem is that most of the information out there, that SMBs try to model, is focused on tips and strategies for larger organizations. And these strategies are simply not as effective when [...]

1201, 2016

How to fight back against ‘rant’ sites

By |January 12, 2016|Categories: Internet Social Networking and Reputation Management|Tags: , , , , , , , , |

While ‘rant’ sites are not new, for many small and medium-sized business owners, the words found here from unsatisfied customer can sting. Of course the hurt from words pales in comparison to the damage done to your organization’s online reputation. For businesses with a limited online presence, these ‘rant’ sites [...]

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